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Okay, consider this the first of many love letters to Target I need to write for this blog. Their Who What Wear Collection has been absolutely killing it lately, and my Target buys have honestly started to take up a large portion of my closet. Zara has always been my fast fashion go-to, but with most of these pieces ranging from $25-35 a pop, Target is really giving them a run for their money, and I'm so here for it.

If you're not familiar with the site Who What Wear, they teamed up with Target to bring out a line of affordable, chic clothes in of-the-moment prints and silhouettes. Granted, sometimes they can be borderline knockoffs, but if you stay away from those pieces and focus on the more unique styles, the result can be a luxe-looking wardrobe for way less.

To show you what I mean, I picked up two pieces in the same print to create a day-to-night set of looks. These are both outfits I've already worn out and about, and humble brag alert, I received compliments on each. Can you imagine how surprised people were when I told them the looks were from Target?


To run errands in the city in 80° weather, I wanted an outfit that was lightweight, breathable and comfy, but cute enough that I wouldn't mind posing for a pic if the opportunity arose. This Who What Wear Collection patterned midi skirt, basic black tube top, and some flip flops were the perfect choice to keep me feeling (and looking? I hope?) cool.

Not-so-chic details, because when I'm running errands, I don't stop to think about accessorizing! My super worn-out flip flops are Circus by Sam Edelman, and they have a slightly updated take on them here. Bag (held backwards by mistake, oops) is the Mini M.A.B. by Rebecca Minkoff, which they no longer sell, but you can find tons of on The Real Real like this one. The most similar style the brand currently carries is probably the Micro Regan Satchel.

In case you haven't noticed, leopard print is in right now, and now that my hair is blonder, I finally don't feel like Snooki when I rock it, so I'm more than excited to take it for a spin. This abstract pattern from Target isn't even full-on leopard — it's really just irregular spots in the same color palette — so for me, it feels like a safe bet. Bonus points for the fun asymmetrical hemline and $30 price tag.

Sunnies: Free People

If you're as into this belt's Gucci vibes as I am, I regret to inform you that as far as I know, it's one-of-a-kind, and you can't pick one up for yourself. I recently thrifted it from the Brooklyn Flea Market, held every Sunday in Dumbo, and it's since become my go-to for jazzing up any and all outfits. I think it's a fun play on the idea of a leopard belt, when normally I would be picturing a leopard patterned belt like this one. I styled my nighttime look with this piece too, and I think adding metals can really luxe up a basic cotton look.

Side note: if you're wondering about the fun background in these shots, they're a ton of murals that recently went up nearby the Oculus in lower Manhattan The artist's name is Sebastian Mitre, and I believe he and his wife are responsible for most, if not all of them! I think they're so lovely.


If I'm attending an event, I want to arrive looking and feeling like a million bucks, and when I wore this outfit to a Marc Anthony party last week, I was really feeling my look. In the same print as the skirt I wore during the day, this one-shoulder dress is just $35, and yet it's giving me total DVF vibes. I kinda feel like it's a sin to compare DVF to Target, but when the clothes are good, they're good!

I kept the rest of my look super simple since there's clearly a lot of print going on. I cinched my waist with the same vintage leopard belt from my first look — highly recommend belting this piece, as it really elevates it and breaks up the pattern. My classic Pop & Suki Camera Bag didn't distract from the one-shouldered look, which was a major bonus. If you haven't yet, you can use my discount code, BELLAGERARD15, for 15% off a purchase from the Pop & Suki site. They just dropped a ton of new bags, and trying not to buy them all has been a real struggle for me.

A moment of appreciation for these Rebecca Minkoff braided block heels, which I have worn with literally every outfit this summer. So good!

While I love dressing up, it isn't always the most comfortable. Tight-fitting tops, zipped-up skirts, and super-high heels can be a pain. This outfit felt floaty and fun, but still formal, and I honestly didn't want to take it off. Already planning more opportunities to take this one for a whirl.

So between my day and night looks, which one was your favorite? Personally, I'm partial to the night look, but I'm all about incorporating as much leopard as possible right now, and the pieces are so cheap, you might as well snag both. Hope you guys enjoyed this look at The Who What Wear Collection, and if you did, hit up your local Target for more! Be prepared to see me styling lots of looks from this brand on the blog soon, because I'm truly obsessed.

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